Meta UGC video ads for performance brands

UGC video ads, shipped weekly. Built on a 5-archetype hook framework. Not guesswork.

For SaaS, DTC, medspa, and high-ticket coaching brands spending $20K+/mo on Meta. Start with 10 ads in 14 days for $2,000. Then weekly drops. Cancel anytime.

Get your free hook audit.

We'll reply within 24 hours with a 5-minute Loom breaking down your current Meta creative and 3 hooks we'd test this week. Free. No call required unless you want one.

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Your ads are tired.
Your competitors' ads aren't.

73% of your spend

is running on creatives older than 30 days

Meta punishes hook fatigue with rising CPM and falling CTR. You're paying more to reach fewer people every week.

3 hooks per quarter

is what the average $20K/mo SaaS advertiser ships

The winners ship 30. The gap between you and them isn't budget. It's creative velocity.

$14,000/month

is the average in-house creative cost for 30 ads

1 editor + 1 motion designer + tools. Hooklift delivers 10 creatives for $2,000 with zero overhead.

The single biggest creative lever

UGC is the highest-performing
ad format on Meta — period.

If you're not running UGC, you're paying premium CPMs for polished content the algorithm already deprioritizes. Same impressions, worse CTR, higher CAC.

The brands winning Meta in 2026 are shipping creator-style video at velocity. The ones still relying on brand films are subsidizing them.

93%

of marketers say UGC outperforms traditional branded content.

Source: Billo

86%

of brands believe UGC boosts the effectiveness of paid and owned media.

Source: Bazaarvoice

79%

of consumers say UGC directly influences their purchasing decisions.

Source: CreatorLabz

82%

of consumers are more likely to buy from a brand that uses UGC.

Source: EnTribe

Skip UGC and you're funding your competitors' learning curve. The math doesn't get more honest than that.

Stats compiled by Backlinko (UGC Statistics, 2025), with original studies attributed inline. Hooklift produces UGC-style ad creative for SaaS, DTC, medspa, and high-ticket coaching brands — built on the same trust mechanics these stats measure.

Sample work
across industries.

UGC-style reels, 9:16, ready to paste into Ads Manager. One per vertical so you can see the cross-category fit.

Medspa & Aesthetics
High-Ticket Coaching
DTC E-Com

Four steps. First ads in your
account in 7 days.

01

Audit

You give us your Meta Ad Library page. We spend 2 hours reverse-engineering your top 10 performers, your 10 biggest competitors, and the hooks that are working in your category right now.

02

Script

We write 30 hook variants across 8 proven hook archetypes (curiosity gap, social proof, before/after, contrarian, problem-agitation, outcome/speed, question, FOMO). You approve the ones you like.

03

Produce

Screen recording + AI voiceover + captions. ~$1 COGS per video. Delivered in your brand voice, formatted for Meta Reels and Stories.

04

Ship

Raw files in your Dropbox within 48 hours of approval. You upload. We send a weekly hook-rate report showing which are beating your baseline.

One price. One outcome.
No lock-in.

Pilot

$2,000one-time

Perfect for testing us before committing

  • 10 video creatives in 14 days
  • Full Meta Ad Library competitive audit
  • Hook-rate guarantee: beat your current top ad or refund
  • 1 round of revisions per creative
Start the pilot

Most founders start with the pilot. Most pilots convert.

Questions, answered.

First audit in 48 hours of the intro call. First 10 creatives delivered within 14 days of kickoff.

Money-back on the pilot if we don't beat your current top ad. 1 round of revisions included.

No. We work from Meta Ad Library (public) and deliver raw files. You upload them yourself. Your account stays yours.

We're video-first because that's what's winning on Meta in 2026. We can do statics on request.

Because our COGS per video is ~$1 (screen recording + AI voiceover). We're pricing for velocity and volume, not traditional agency margins.

Built by people who have
spent the budget.

Kamil Bukala portrait

Kamil Bukala

Co-founder, Technology Strategy

Build operator. Fifteen-plus years shipping software for banks, government clients, and law firms across North America — project management, asset management, document management. At Hooklift, Kamil owns the build side: production, infra, the pipeline from approved script to shipped ad.

Michał Gołkiewicz portrait

Michał Gołkiewicz

Co-founder, Marketing Strategy

Growth operator. Runs up to $1.5M a year in paid spend on a single client account — across Google, Meta, TikTok, and LinkedIn, in DTC, AI, and SaaS, across multiple markets. At Hooklift, Michał owns the strategy side: hook angles, account-level reads, what to kill, what to scale.

Why we started Hooklift

We kept seeing $50M+ ARR SaaS companies running the same ad from Q3 2024. Their founders don't have a creative problem — they have a capacity problem. We're building the team they can't justify hiring full-time.